Marketing & Communications Lead
Forfar / Hybrid Working
£39,634 - £43,018
ANGUSalive is a vibrant and ambitious charitable trust delivering culture, sport, leisure and community services across Angus. Through a diverse portfolio of venues, programmes and services, we connect people with opportunities to be active, creative, inspired and engaged within their communities.
We are now seeking a Marketing & Communications Lead to shape and deliver marketing activity across the organisation, helping to grow audiences, strengthen engagement and support commercial success.
This is an exciting opportunity to join a highly regarded organisation at a time of continued development, leading a talented team and influencing how ANGUSalive promotes its services, connects with customers and tells its story.
The Role
Reporting to the Business Management & Development Team Leader, the Marketing & Communications Lead will be responsible for developing and delivering marketing and communications strategies that support organisational priorities, increase participation and enhance brand awareness across ANGUSalive's wide-ranging services.
Leading a team of Marketing & Communications Coordinators and a Graphic & Digital Designer, you will ensure marketing activity is customer-focused, innovative and impactful. Working closely with colleagues across the organisation, you will coordinate campaigns, oversee digital channels and support the promotion of services that make a real difference to communities across Angus.
This is a broad and varied leadership role, combining strategic planning with hands-on delivery and team development.
Key responsibilities include:
- Developing and delivering organisation-wide marketing and communications strategies and annual plans
- Leading multi-channel marketing campaigns across a diverse range of services and audiences
- Driving audience engagement through digital platforms, website development and social media activity
- Supporting income generation through effective marketing activity, sponsorship opportunities and commercial awareness
- Managing media relations and ensuring effective internal and external communications
- Leading, motivating and developing a collaborative marketing team
- Using customer insight, performance data and market trends to inform future activity and continuous improvement
- Working closely with internal stakeholders, external partners and specialist agencies to maximise impact
The Candidate
We are seeking an experienced marketing professional who can combine strategic thinking with strong organisational and people leadership skills.
You may come from the public, private or third sector and will bring experience of leading successful marketing activity within a customer-focused environment.
You will demonstrate:
- Experience of leading and developing teams
- Strong marketing experience, including campaign planning and delivery
- Knowledge of digital marketing, website management and social media platforms
- Excellent stakeholder management and relationship-building skills
- Strong organisational skills with the ability to manage competing priorities
- Commercial awareness and an understanding of how marketing can support organisational growth and sustainability
- Excellent written and verbal communication skills
- A proactive, collaborative and solutions-focused approach
Experience within leisure, culture, tourism, hospitality or visitor-focused organisations would be advantageous but is not essential.
Why Join ANGUSalive?
This is an opportunity to make a meaningful impact within an organisation that sits at the heart of communities across Angus.
You’ll join a supportive and collaborative team environment with flexible working arrangements, including flexi-time and consideration of alternative working patterns. The successful candidate will be expected to maintain a visible presence with colleagues and services across Angus, particularly in the early stages of appointment, with flexibility in how working arrangements are structured. As the organisation establishes a new office base in Forfar, its hybrid working approach will continue to develop over time.
The role offers the opportunity to influence organisational success, lead a talented team and shape the future direction of marketing across a unique and diverse organisation.
For a confidential discussion, please contact Catriona Mackie or Lauryn Pringle at Aspen People on 0141 212 7555.
To apply, please submit your CV and cover letter as one document.
Closing date: Monday 6th of July